A COMPREHENSIVE MARKET and consumer trends assessment entitled “Retooling for the New Sweetener Influencers” was provided by Elizabeth Sloan, Ph.D., of Sloan Trends, Inc. for the 2020 Sweetener Systems Conference. Sloan's presentation focused particularly on consumers...
Israeli-based startup Better Juice recently announced that it was teaming up with Brazilian Juice producer Citrosuco SA to establish a pilot plant that will ultimately lead to the production of reduced sugar orange juice. Better Juice Ltd. has developed innovative new...
IN HIS PRESENTATION “3rd Generation Stevia Extracts: Neuroscience, Ingredient Technologies and Food Applications,” Alex Woo, Ph.D., CEO & Founder, W2O Food Innovation, emphasized that “improved steviol glycosides technologies beget better sweetener strategies.” In...
“SUGAR REDUCTION may be the top-cited dietary priority globally, but consumers aren’t quite willing to give up sweeteners completely,” said Julie Johnson, General Manager, HealthFocus International. She also noted that consumer perceptions of sweeteners are...
September 7, 2017 - Understanding consumer reaction to sweetened new products isn't always easy. The way consumers perceive sweetness can be said to be a “good news, bad news” type of situation. The bad news: Rising obesity has placed a spotlight on sweeteners, and...
I was once asked in a Public Radio interview “Why do food processors put so much sugar in processed foods?” Generally speaking, why is there so much sugar in our food? The answer is fairly obvious, but I’ll get to that in a moment. As a group, perhaps no ingredient...
